User Experience

Through suitable VR equipment users are immersed in a visual environment displayed at scale 1:1 in a stereoscopic mode, and an acoustic environment spatially restituted, thanks to ambisonic files. Users are standing up, with the possibilities to move freely in a predefined and secure space (depending on the experience location but generally at least 5 m x 5 m) and so, to really enjoyed the VR experience.

Currently, the VR equipment are well suited to reproducing visual and sound sensations sufficiently close to reality, but not developed yet for other sensory signals such as odors or thermal sensations.

Benefits for Saint-Gobain employees

01

Connect and collaborate: immersive interactions to build better connections

Improve interactions among trainers, trainees, and between the trainees, to make it personalized, better, and more lively interactions that will create more interest to build connections, and to reach the ultimate goal of creating a better learning environment.
02

Experience: better ways to deliver information to customers

Some product information is better delivered in an immersive and interactive way to build the case and to give the relevant and real-life situation scenario with the offers. (example: to show the sound insulation situation to our customers)
03

Build the digital culture: awareness and proof points

By making it as much as and as relevant possible tools for your daily job, we are building awareness and proof of digital culture to our employees.

Positive impacts on customers

01

Experience : highway to understanding

Through immersive technologies, customers are experiencing rather than receiving facts and figures. This can be seen as an opportunity to discover more about Saint-Gobain offers (products, services, solutions) and to better understand how high-performance they are than reading a brochure or hearing about their characteristics.
02

Uniqueness : highway to differentiation

Using a set of new technologies to showcase our offer, its contribution to performance, and sustainability makes Saint – Gobain different from most of its competitors. This differentiating approach will help Saint – Gobain to be remembered by its customers, standing ahead on the market, which is a key milestone in the business success.
03

Emotions : highway to decision-making

By designing a path generating feelings (in physical terms), one is able to generate emotions. Emotions take place in the limbic brain and this can lead to decision-making faster than through 100% rational thinking which means immersive tech would effectively support decision-making from a biological perspective, in addition to usual fact presentation.