Immersive Tech, What for?
When we need to make a decision to choose, buy, invest… we need to be convinced, to understand quickly, and to be reassured that we will make the right decision.
Subjectivity is important in this decision process:
We want to feel it.
The Immersive Experience can help a lot to reach these objectives.
The Extended Reality (XR) is a term that gathers the real-and-virtual combined environments such as Augmented Reality (AR), Mixed Reality (MR) and Virtual Reality (VR).
Since many years, Saint-Gobain has experimented the use of VR, AR and also MR to support customer interactions, to provide immersive training support, and to propose remote assistance solutions.
The XR platform provides technology & UX framework to accelerate development and go to the market for XR applications. This will be allowing business teams to mainly focus on content rather than tech aspects.
This playbook is the methodological component of the XR Platform developed by Saint-Gobain to accelerate the production and the roll-out of XR Apps.
It has been designed as a Best Practice Guides to teach you how to create XR Apps in an effective way by using the right methodology inspired by Design Thinking.